Logo Tournament
Posted by Lee Steffen | Filed under Branding, Graphic Design
With the help of Siegel+Gale’s Howard Belk and Sven Seger, Pentagram’s Michael Bierut, and LogoLounge.com’s Bill Gardner, Fortune magazine pitted 16 logos to determine the ultimate logo. Although the selection process obviously wasn’t a science, it is still fun to see the results. (I would have never guessed Target would win it all. (via BrandNew)
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